Elon Musk wants to talk to Apple’s CEO Tim Cook to try to reduce the commission that the Cupertino firm receives for each transaction within applications, also known as the “Apple tax”.
“Apple does take 30%, but I will speak with Tim Cook and see if that can be adjusted to be just 30% of what X keeps in order to maximize what creators receive,” Musk said in the post.
The owner of the social network X (formerly known as Twitter) made these statements in a post in which he called on its more than 450 million users and more than 150 million followers to support creators.
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Musk said that the talk with Cook is an attempt to increase the revenues of X creators, specifically those who live in “tough circumstances” and that “even a few hundred dollars a month changes their life.”
“While we had previously said that X would keep nothing for the 12 months, then 10%, we are amending that policy to 𝕏 keeps nothing forever, until payout exceeds $100k, then 10%. First 12 months is still free for all,” said Musk.
Apple gets 30% of transactions made through the App Store, a fee that Musk wants to reduce in a talk with Cook. Cupertino’s firm has been scrutinized by other technology companies and governments on several occasions because the slice that the firm keeps is considered excessive. Apple, for its part, claims that it is a percentage that it maintains to compensate payments to the team that safeguards the functionality and security of the digital store, in addition to the payment it makes to developers, which amounted to $60 billion in 2022.
