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Apple Vision Pro said to enter mass production in December

Omar Moharram
Omar Moharram - Senior Editor
2 Min Read

Mass production of Apple Vision Pro could begin as soon as next month ahead of the headset’s planned launch in early 2024, according to a new report from Jiemian News.

The report states that the company will kick off mass production of Vision Pro sometime in December with Apple targeting an initial batch number of around 400,000 units. The company is said to still be targeting a sales figure of around 1 million units throughout Vision Pro’s first 12 months in the market, a figure that has been earlier reported. Looking further ahead, Apple hopes that sales of its first spatial computer reach 10 million units by 2026, the report adds.

The report also delves into the purported bill of materials for Vision Pro. The headset’s hardware components allegedly cost around $1,700 which is slightly higher than a previous estimate of about $1,200. A significant proportion of the components are also said to be sourced from Chinese suppliers, with as much as 60% of all components sourced from vendors based in mainland China.

Despite its apparent supply chain expansion in India, Apple is said to have upped its reliance on Chinese suppliers due to their expertise and willingness to take risks on such a highly advanced and intricate product during its prototyping stage, meeting the company’s stringent requirements in the process.

Apple has allegedly begun drawing up supply chain plans for the second and third generations of Vision Pro, add the report. The second-generation headset is rumored to include a more affordable version with a simpler design and less powerful chips in a bid to achieve a sub-$2,000 price tag. This also happens to be the first mention of a third-generation Vision Pro, and it remains to be seen what kind of prospective features and release date Apple is preparing for the headset’s third iteration.

Vision Pro is set to go on sale in the United States early next year starting at $3,499.

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Apple Vision Pro said to enter mass production in December

Omar Moharram
Omar Moharram - Senior Editor
2 Min Read

Mass production of Apple Vision Pro could begin as soon as next month ahead of the headset’s planned launch in early 2024, according to a new report from Jiemian News.

The report states that the company will kick off mass production of Vision Pro sometime in December with Apple targeting an initial batch number of around 400,000 units. The company is said to still be targeting a sales figure of around 1 million units throughout Vision Pro’s first 12 months in the market, a figure that has been earlier reported. Looking further ahead, Apple hopes that sales of its first spatial computer reach 10 million units by 2026, the report adds.

The report also delves into the purported bill of materials for Vision Pro. The headset’s hardware components allegedly cost around $1,700 which is slightly higher than a previous estimate of about $1,200. A significant proportion of the components are also said to be sourced from Chinese suppliers, with as much as 60% of all components sourced from vendors based in mainland China.

Despite its apparent supply chain expansion in India, Apple is said to have upped its reliance on Chinese suppliers due to their expertise and willingness to take risks on such a highly advanced and intricate product during its prototyping stage, meeting the company’s stringent requirements in the process.

Apple has allegedly begun drawing up supply chain plans for the second and third generations of Vision Pro, add the report. The second-generation headset is rumored to include a more affordable version with a simpler design and less powerful chips in a bid to achieve a sub-$2,000 price tag. This also happens to be the first mention of a third-generation Vision Pro, and it remains to be seen what kind of prospective features and release date Apple is preparing for the headset’s third iteration.

Vision Pro is set to go on sale in the United States early next year starting at $3,499.

TOPICS:
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